2025.03.19
Smeg launches Soda Maker – Discover the art of carbonated water ”the Italian way”
Italy is known for its passion for taste, design and quality – and now Smeg brings Italian drinking culture to your home with the launch of the Smeg Soda Maker. An innovative and stylish carbonated water maker that combines Smeg’s iconic Italian design with advanced technology to create perfectly sparkling water, adapted to every occasion – ”the Italian way”. On April 1, 2025, the Soda Maker will be available in four exclusive colors: matte white, matte black, Emerald Green and Storm Blue on the Smeg website, as well as in Smeg Concept Stores in Stockholm, Malmö and Copenhagen, and at Bagaren och Kocken.
Smeg presents a new addition to its range of kitchen products – Smeg Soda Maker. Smeg has long been synonymous with sophisticated design and smart kitchen solutions, and now they are taking the step into a new era of drinking culture. In Italy, water is not just water – it is part of a gastronomic experience. From the morning espresso to the evening aperitivo, Italians carefully choose their carbonated water to enhance the taste experience. The Italians adapt the bubbles to the dish and the occasion – a tradition that Smeg now wants to bring to Swedish homes, and therefore presents ”The Art of Carbonating Water – the Italian Way”.
– We want to inspire more people to discover how carbonation can not only enhance flavors, but also use bubbles to create the perfect experience of sparkling water in different contexts. With Smeg Soda Maker, it's not just about adding bubbles - we are always keen to create a total experience. We have taken this tradition and created a carbonating machine that gives the user the freedom to adapt their drinks to different occasions, says Ulrika Theander, CEO of Smeg Nordic.
Three carbonation levels inspired by Italian drinking culture
The Smeg Soda Maker offers three different carbonation levels inspired by Italian drinking culture, adapted to the purpose of the drink:
- Slightly sparkling – A mild carbonation level that enhances the taste of wine and elegant meals.
- Sparkling – Medium carbonation that enhances the taste experience in meals.
- Very sparkling – An intense carbonation level, perfect for cocktails and refreshing drinks.
Smeg Soda Maker – Design meets sustainability
As well as being a stylish addition to your kitchen, the Smeg Soda Maker is also a sustainable choice. The 800ml bottle is made from Tritan™ Renew, a sustainable material with 50% post-consumer recycled content, reducing the need for single-use plastic. The bottle’s transparent design makes it easy to keep an eye on the contents, and it’s also dishwasher safe. The innovative, patented clockwise control knob gives you full control over the carbonation level, and the spill-free magnetic drip tray makes it easy to use. What’s more, the Soda Maker is compatible with most screw-on CO₂ cylinders, making it easy to use without complicated installation.
— At Smeg, we are incredibly proud to be able to present a brand new product in our range of kitchen products – our first carbonating machine. With the Smeg Soda Maker, we unite elegance and innovation in a product that combines sophisticated design with advanced functionality. We look forward to inspiring our customers to a stylish and tailored drinking experience, every day, says Henrik Jarl, Marketing and Communications Manager at Smeg Nordic.
The Smeg Soda Maker will be officially launched in Sweden on April 1, 2025 in the colors matte white, matte black, Emerald Green and Storm Blue, and will be available via Smeg's website, as well as in Smeg Concept Stores in Stockholm, Malmö and Copenhagen, and at Bagaren och Kocken. From May 1, the carbonating machine will be available at all Smeg authorized retailers. Recommended price: SEK 1995.
For more information contact:
Henrik Jarl, Marketing and Communications Manager, Smeg Nordic.
Phone: 076 762 13 46
Email: henrik.jarl@smeg.se
About Smeg
Founded in 1948, SMEG, whose name is an acronym for ”Smalterie Metallurgiche Emiliane Guastalla”, is a proud Italian company now run by the third generation of the Bertazzoni family. SMEG is known for its responsible production of creations that combine technology and style. The company manufactures high-performance household appliances from high-quality materials for the home, professional and medical sectors. For more information, visit https://www.smeg.se, as well as SMEG's social profiles on LinkedIn, Facebook and Instagram (@smegnordic).
