News

We Swedes are estimated to eat around 40 million semlar (bread rolls) per year. Some believe that this is an underestimate and that we actually eat even more. According to an article in Dagens Industri from 2017, semlars generate sales of SEK 125 million in stores – just in one day. And the sale of yeast, flour and almond paste for home baking […]

Fat Tuesday is approaching, a great opportunity to make some dough. Why not let the kitchen machines and electric mixers take center stage and the icing sugar drop? Here you will find out everything about what it is we are actually celebrating and how to avoid dying of the bread-and-butter disease, or was it a stroke that took King Adolf Fredrik’s life? […]

Kitchen and household assistants have made kitchen work easier for over 80 years by stirring, whisking, kneading and grinding, yes, that's how the lovable appliance got to work! Statistics also indicate that it continues to be sought after in Swedish households. While your assistant kneads the bread dough, you can learn more about the history behind this beloved machine here! […]

Time for Shrove Tuesday, and time for semla! Bake many small ones and vary the filling so everyone can have their own favorite. From Mikaela Thörn at Ankarsrum we have received a truly traditional recipe for mini semla, which must be prepared the day before as they are cold fermented overnight in the refrigerator! Why cold fermentation then? It is a little more […]

If you ask Google, the first thing we want to know about spray cream, the cheat sheet for whipped cream, is what it actually contains. The trend of making things from scratch and incorporating increasingly advanced tools into the home kitchen has taken hold, and nothing beats fluffy, freshly whipped cream. Why not use the siphon for the cream on your semolina, because it keeps […]

The industry's full year 2021 ended with a strong plus of just under 8 percent increase compared to 2020. If we compare it with the Covid-free normal year 2019, the industry has had a total growth of 21 percent over the pandemic period.

Now that the December figures for the market development for the industry's products have been published, it is quite clear that the full year 2021 has ended at a strong 'all time high' level and a full 8 percent better than the previous record year 2020. We are seeing solid sales increases in virtually all product segments within our industry. What do the companies in the industry say about this development?

The government has proposed that in addition to the annual increase in the electronics tax, an additional surcharge on the tax should also be introduced, so-called over-indexation by 2 percent.

At CES 2022 in January, Samsung announced that Bespoke is now expanding with so-called ”French Door” refrigerators, washers and dryers, and stick vacuum cleaners. At the same time, Wilfa is introducing the PowerFuel XL, the latest addition to their blender family.

The customer purchased a portable AC online for SEK 4,618 with a heating function, which was delivered in May 2021. The next day, the customer discovered that the product had no heating function and filed a complaint.

Ahead of Valentine's Day, where everything is shrouded in a haze of red in the form of hearts, roses and red chocolate boxes, one wonders whether red appliances in particular have any significance for us Swedes in the market.

While larger appliances have had to adapt to the more neutral colors of the home, smaller household appliances have been given more leeway when it comes to color. APPLiAnytt dives deep into the red color of love! Throughout the history of appliances, the color red has had a secondary importance on the industry's products. With the exception of the crazy color schemes of the 1970s […]